Insights
Our perspective on creating meaningful events and experienced insights from the industry.
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Swag continues to be one of the key must-haves for clients when it comes to planning events that make a lasting impact. ...What the Future of Event Swag Looks Like
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Fifteen years ago, Sequence Events started with a simple question: What if there was a better way?The Story of Sequence Events: 15 Years of Asking “Why”
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The most successful events start long before the venue is booked, the agenda is set, or the first vendor is contacted. ...The Questions We Ask Ourselves After Every Event
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Ask someone what made an event worth attending, and they'll rarely start by talking about the number of sessions, the ...What Makes an Event Worth Attending
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Sequence is very proudly a strategy-first agency. To us, that means that everything we do is seen through the lens of ...What is Event Discovery, and Why Do We Do It?
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Our third installment regarding the SEQ Discovery process is how we put the findings into action for our clients’ ...How Discovery Leads to the Experience (Part III)